How does website speed affect SEO? How to reduce page load time

How does website speed affect SEO? How to reduce page load time

Read the latest article about website speed of to understand how website speed affects SEO performance and find ways to reduce page load time, help the website work faster on all devices. , meet the information search needs of users.

Page load speed is extremely important factor to evaluate the quality of the website. Certainly, no user wants to spend too much time just visiting a website. Increasing traffic on the page will make a lot of difference SEO.

That is also the reason why new websites must focus on increasing page load speed, if not for the content SEO process is interrupted. The faster the download speed, the more effective SEO will be. It can be said that everyone wants to have the most appropriate website performance, because this will help the page to become more attractive, attract more visitors.

Get an overview of conceptual information, tools, and how to optimize website speed.

1. What is the page loading speed? Why do we need to optimize website speed?

Page load speed (page load) is understood as the amount of time for users to load and access the site. The page load speed depends on factors such as file size, images on the page, server speed, etc.

The following figures will explain in more detail why we, website administrators need to optimize their website speed.

+ 46% of readers pay special attention to website loading speed
+ The total number of visits will be reduced by 7% if the page loading speed is slow

In this article, we will learn together some tools and methods to help speed up page loading.

2. Website speed testing tools

2.1. Pingdom

Pingdom supports free DNS testing, indicates whether the site is working well, or maintenance time. This is one of the best tools for testing page speed


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Interface for website speed testing tools Pingdom

2.2. Google Developers

A Google website speed test site, Google Developers offers suggestions to help users find ways to increase traffic. It provides a scale of 1-100. A site that operates smoothly will get 90 points or more. It not only points to the issue, but also suggests tips to improve your site’s SEO by speeding up web loading.


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Interface, how to check website speed online Google Developers

2.3. GTMetrix

This tool for users to support website scoring through Page Speed ​​and YSlow features. Basically, it helps figure out why the site is not performing well.


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Website speed test interface GTMetrix

3. How to reduce page load time

Some of the methods listed below will help reduce page load time, speed up your page loading, thus helping to improve SEO performance in a more positive way.

3.1. Through coding

You should start applying hosting mechanisms as well as implementing other techniques to speed up website loading. This needs to be done by well-skilled professionals who know how to handle caching systems well.

3.2. Pay attention to the content distribution network

There is a network of high-performance servers that work towards replicating the static content of a website. This also ensures that the site caters to visitors from POP. Meanwhile, CDN’s proxy servers are located around the world that will help filter websites by location filter. From location determination, search results will be based on visitor preferences, increasing the user experience.

3.3. Make sure the scripts are written at the end

This tip will not work for those who are not familiar with the script. Scripts are only loaded after the entire content has been successfully loaded. That is, you need to make sure the content page is preloaded, not to appear blank pages for visitors.

3.4. CSS motifs

The CSS texture greatly reduces the HTTP requests that the browser must make. The effective way is to collect 4 different images and display only one image on the page, this will help reduce page load time because the image requirements will be cut.

3.5. Use the browser cache

The idea of ​​setting an expiration date or maximum age limit will help HTTP resources work effectively. Caching enabled makes the browser to download data from previously downloaded static resources.

Scripts are available on different websites, which will be given to determine the shelf life of different file types. Alternatively, you can also use the tracking server to pay attention to the entire hosting system that supports loading the website.

3.6. Try to optimize everything as much as possible

Let’s check website speed In different situations and conditions, this will help you be more certain about the actual page loading speed of the website. In addition, one can also check by removing additional elements or other advertisements from the site.

Optimizing website speed can also be enhanced by requiring the manager to upgrade the server and even transfer the network.


Through the help of the technical team, webmasters will be able to check the page load time and propose solutions to optimize website speed, ensuring all SEO jobs are carried out smoothly. Fast page load speed combined with attractive videos, images, proper Anchortex placement will definitely help increase traffic to your website.
A great way to make your site more impressive to users is to include article content on related topics. To better understand related topics in onpage SEO, you can refer to the article about 7 Seo techniques Onpage Best to top 1 Google of


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